Virtual International Business Week: 15/03/2021 - 19/03/2021

Do your students feel like

  • Bringing added value to a current family business?
  • Harnessing opportunities within a challenging context?
  • Developing innovative and creative mindset?
  • Developing a sales pitch?

Then register them for our International Business Week!

After the virtual visit to the Bertinchamps brewery and a briefing, students will be challenged in order to develop an innovative concept that will help Bertinchamps to use the Covid-19 context as an opportunity to broaden and enrich its beer offer for the Belgian and/or International markets. During this week, a special focus will be put on creativity, innovation and pitching skills, for which students will benefit from the expertise of professionals. Virtual visits, workshops, teamwork, coaching sessions and teambuilding activities are spread throughout the programme.

Please note that, due to the Covid-19 pandemic, this International Week will be organized in virtual mode in 2020-2021.

What to expect?

Develop technical skills
  • Create business opportunities
  • Disrupt a current beer business
  • Take commercial decisions according to a defined strategy
  • Develop a sales pitch
Develop soft skills
  • Creativity
  • Team Work
  • Going out of your comfort zone
  • Develop your cross-cultural skills
  • Sense of community
  • International mindset
Work in an international environment
  • Work in international teams with students from different institutions over the world
  • Develop a better intercultural understanding
  • Practice your English
Have fun
  • Discover Brussels (visits and game)
  • Teambuilding activities
  • Activities around beer products



The week is intended for at least second year students who master basics in Finance or Management.


Registrations are now closed, the week is full. Thank you for your interest and see you next year!

You would like to know more about this week before registering? Then watch last year's edition videos!


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